'bigger, better, harder, harsher'

Digispy says Lynne Slater is going into the jungle, and that this year's IAC

Another source added, "This is not going to be a holiday camp. The theme bosses are working around is 'bigger, better, harder, harsher'. They are keen to hit the celebrities with the worst challenges they can come up with. Viewers can expect to see the stars squirm and really suffer for their supper."